Skimmr lets you send content from your feeds to external systems (e.g., Make.com, a CMS, dashboards, or automation tools) using Outgoing Webhooks.

Webhooks can export content in two ways:

• Manual export (all plans): triggered by a user from the Skimmr UI

• Automatic export (Professional plan only): triggered automatically whenever new content arrives

Quick Start (Recommended)

1. Go to Connections

2. Click + Webhook

3. Add your Endpoint URL (plus optional username/password)

4. Select one or more feeds

5. Click Test Connection → Save

6. In your feed settings, select the webhook under Connection (optional)

Your feed is now connected and can export content.

What Gets Exported?

Skimmr exports individual content elements that appear in feeds (the same content visible to human users). Once generated, these content elements can then be forwarded to other systems, to be processed there.

Typical Use Cases

Here are common examples of what Skimmr webhooks can be used for:

• Trigger a Make.com scenario for automated workflows such as automatic research related to the content element.

• Send content to an AI agent to rewrite into a specific format

• Forward elements to a CMS for publishing or editorial workflows

• Send content to dashboards or internal reporting tools

Step-by-Step: Setting Up a Webhook Connection

1) Create a Webhook Connection

1. In the left-hand navigation, click on Settings and then access Connections

2. Click + Webhook

3. Fill out the form:

4. Click Test Connection (Skimmr sends a sample payload to your endpoint)

5. Click Save

Your webhook connection is now ready.

2) Link a Feed to Your Webhook

Once the webhook exists:

1. Open the settings of an existing feed (or create a new feed)

2. Scroll to Connection (optional)

3. Select your webhook from the dropdown

4. Save the feed

The feed is now connected to the webhook.

Exporting Content

Skimmr supports two export modes:

Manual Export (All Plans)

You can export content anytime from the Skimmr UI:

• Open an element

• Click the Share button

• Select your webhook connection

Automatic Export (Beta Test & Professional Plan Only)

If Automatically export new content is enabled:

• Skimmr pushes new feed items to the webhook as soon as they are created

Advanced: Data Format (JSON-LD)

Webhook exports are sent in JSON-LD, aligned with schema.org’s NewsArticle structure.

Many systems (including Make.com) can automatically detect this structure.

Example Payload (Simplified)

{
  "@context": "https://schema.org",
  "@type": "NewsArticle",
  "datePublished": "2025-08-30 12:57",
  "description": "It has 6 topics Summary",
  "articleBody": "It has 6 topics Content",
  "url": "https://havixbeck.adfc.de/fileadmin/user_upload/ADFC_Jahresbericht_2024_web.pdf",
  "spatialCoverage": [
    {
      "@type": "Place",
      "name": "Berlin, Germany"
    },
    {
      "@type": "Place",
      "name": "Germany"
    },
    {
      "@type": "Place",
      "name": "Mecklenburg-Vorpommern, Germany"
    }
  ],
  "about": [
    {
      "@type": "Thing",
      "name": "environmental policy",
      "identifier": "medtop:20000423",
      "sameAs": "https://cv.iptc.org/newscodes/mediatopic/20000423"
    },
    {
      "@type": "Thing",
      "name": "government policy",
      "identifier": "medtop:20000621",
      "sameAs": "https://cv.iptc.org/newscodes/mediatopic/20000621"
    },
    {
      "@type": "Thing",
      "name": "lobbying",
      "identifier": "medtop:20000650",
      "sameAs": "https://cv.iptc.org/newscodes/mediatopic/20000650"
    },
    {
      "@type": "Thing",
      "name": "tourism",
      "identifier": "medtop:20000564",
      "sameAs": "https://cv.iptc.org/newscodes/mediatopic/20000564"
    },
    {
      "@type": "Thing",
      "name": "cycling",
      "identifier": "medtop:20000892",
      "sameAs": "https://cv.iptc.org/newscodes/mediatopic/20000892"
    },
    {
      "@type": "Thing",
      "name": "climate change",
      "identifier": "medtop:20000418",
      "sameAs": "https://cv.iptc.org/newscodes/mediatopic/20000418"
    },
    {
      "@type": "Thing",
      "name": "diversity, equity and inclusion",
      "identifier": "medtop:20001373",
      "sameAs": "https://cv.iptc.org/newscodes/mediatopic/20001373"
    }
  ],
  "mainEntityOfPage": "https://skimmr.app/feeds/xxxxxxxxxxxxxxxxxxx/details",
  "potentialAction": {
    "@type": "SendAction",
    "agent": {
      "@type": "Person",
      "email": "user@example.com"
    }
  }
}

If the export is triggered automatically or via the “Test connection” action, the final field, potentialAction, will contain the following information:

{
"mainEntityOfPage": "https://skimmr.app/feeds/xxxxxxxxxxxxxxxxxxx/details",
"potentialAction": {
    "@type": "SendAction",
    "agent": {
      "@type": "SoftwareApplication",
      "name": "Skimmr"
    }
  }

Example Integration: Make.com

Make.com is one of many tools you can use to automate workflows based on Skimmr exports.

Step 1 — Create a Webhook in Make.com

1. You need a Make.com account

2. Go to Scenarios

3. Click + Create Scenario (large button in the top right corner)

4. Choose Webhooks > Custom Webhook

5. Add a hook, give it a webhook name and save it

6. Copy the Endpoint URL Make provides (usually starts with https://hook...)

Step 2 — Add the Make.com Endpoint URL in Skimmr

1. Go to Connections in Skimmr

2. Click + Webhook

3. Paste the Make.com Endpoint URL

4. Leave Username/Password empty (unless you use Basic Auth)

5. Click Test Connection

6. Click Save

In Make.com, you should see something like Successfully Determined once it receives the test payload.

Make sure to save the module as well as the entire scenario (button at the lower border of the screen).

Step 3 — Build Your Automation

Now you can add modules to process the Skimmr content, for example:

• OpenAI / ChatGPT modules

• Slack posting

• CMS publishing

• Google Sheets updates

• Email triggers

Troubleshooting

The test fails

• Verify the Endpoint URL is correct

• If your endpoint requires Basic Auth, make sure username/password are set

• Ensure your endpoint is reachable from the public internet

No exports arrive

• Confirm the feed is linked under Connection (optional)

• If you’re expecting automatic exports, check that:

  • Your plan is Professional

  • Automatically export new content is enabled

Summary

Webhooks are the standard way to connect Skimmr to other tools.
Create a webhook connection → link it to a feed → export manually or automatically → process the content elsewhere.